Your Free SEO Audit
The technical performance of your site is now crucial to perform on the web.
An SEO audit is a comprehensive inspection of all internal and external elements that influence your website’s search engine rankings. By examining aspects such as site structure, keyword optimization, backlinks, and mobile performance, the audit reveals crucial optimization opportunities.
Maximize the performance of your website
This in-depth analysis allows you to identify the strengths and weaknesses of your website from an SEO perspective. The SEO audit consists of carefully examining different aspects of your site, such as the technical structure, content, and backlinks, in order to detect obstacles that could prevent it from ranking well on search engines.
Why carry out a technical and SEO audit?
A technical and SEO audit allows you to assess the health of your website and reveal the factors limiting its referencing. Through an in-depth analysis, EscaladE identifies the improvements needed to strengthen your online visibility and help you achieve your goals.
Identify technical blockages
There are many technical elements that can prevent your site from being properly indexed. Our experts identify these blockages to optimize the user experience (UX) and facilitate Google's journey on your pages.
Improve positioning and authority
A good SEO strategy is built on solid foundations. An audit ensures that your site meets search engine criteria, thus promoting its positioning and authority in your sector.
The steps of a complete SEO audit at EscaladE
EscaladE conducts a rigorous audit following several key steps. This approach allows us to cover all aspects of SEO, from technical to content, to ensure an accurate diagnosis and effective recommendations.
Technical analysis of infrastructure
The technical audit is the first step of our analysis. It allows us to check the technical configuration of your site and ensure that there are no obstacles to its indexing by search engines.
Page loading performance
Loading speed is an essential criterion for SEO and user experience. Our experts evaluate the loading time of your pages and help you implement solutions to optimize the speed of the site.
Mobile Compatibility
With a large majority of searches happening on mobile, mobile compatibility is crucial. We analyze display and navigation across different devices to ensure an optimal experience for all users.
User experience is at the heart of search engine requirements. An SEO audit helps detect and correct elements that can harm navigation, improve visitor satisfaction and encourage their loyalty.
Optimize the user experience
Security is a factor taken into account by Google for SEO. EscaladE checks that your site uses the HTTPS protocol and meets the expected security standards.
Security and HTTPS
Technical performance
Display speed, 404 errors, redirects, compressions, Hn presence, absence of metas...
Optimization
Optimized pages to help Google understand your business and your strengths...
Netlinking
Status of your backlinks, toxic backlinks, optimization...
On-page SEO analysis
After the technical audit, we focus on on-page SEO analysis, which covers the internal elements of your pages to ensure they are optimized for SEO.
Keyword Analysis
We review the keywords used on each page to check their relevance and positioning potential. EscaladE helps you target the right keywords to attract qualified traffic.
Optimizing HTML tags
HTML tags like title and description tags play a crucial role in SEO. Our team makes sure that these tags are optimized to attract clicks and improve SEO.
Content and structure of pages
Off-page SEO analysis
Quality content and a clear structure are essential for SEO. We analyze the quality of your content and suggest adjustments to ensure it meets the expectations of visitors and search engines.
Off-page SEO analysis looks at external elements that influence your site's ranking, including links and online reputation.
Backlinks profile
Backlinks are essential to strengthen the authority of a site. EscaladE analyzes your inbound link profile to check their quality and relevance, and suggests actions to improve your netlinking .
Social media presence
Social signals indirectly influence SEO. We look at your social media presence and audience interactions to boost your visibility and credibility.
E-reputation and mentions
Mentions of your brand on the web have an impact on your SEO. We identify the sources of these mentions and help you manage and optimize your e-reputation.
.png)
90%
clicks
are done on the 1st page
70%
clicks
are made on the 3rd positions
40%
clicks are made on the 1st position
Why is SEO so important?
The SEO Audit Report
The SEO audit report is a central part of our service, providing a clear view of the current state of your website and how it can be optimised to achieve better performance in search engines.
Final report and action plan
At the end of our audit, EscaladE provides a detailed report containing all observations and recommendations. This document serves as a roadmap for implementing corrective actions and continuously improving your site.
Summary of observations
We compile technical, on-page and off-page data to provide a global view of the state of your site. This report gives you a clear idea of the areas to work on to optimize your SEO.
Personalized recommendations
Each site is unique, which is why our recommendations are adapted to your context and your objectives. EscaladE offers concrete actions to strengthen your SEO in a sustainable way.
Monitoring and support
An SEO audit is the first step in continuous improvement. Our team supports you in implementing changes and offers follow-up to adapt your SEO strategy based on the results.
THEY USE ESCALADE TO BOOST THEIR SALES
Matthew Cookson
+800% Google Search Impressions
At the beginning of the mission, the brand accounted for +95% of the traffic. Today, the brand only represents 26% of the traffic. Strategic keywords drive 74% of the traffic.
Cenomy
+800% Google Search Impressions
Start of the mission: +92% of traffic based on the brand
Today, the brand only represents 12% of the traffic
Strategic keywords drive 88% of the traffic