EscaladE,
Prestashop SEO Agency
Specializing in Prestashop natural referencing, EscaladE is a new generation SEO agency that optimizes your online visibility.
What is SEO?
SEO is about improving your website's visibility in search results, which is essential for attracting quality organic traffic. Unlike Google Ads, you won't pay anything when a visitor clicks on you on the search engine.
How Escalade SEO optimizes your Shopify SEO for better organic referencing?
E-commerce businesses that leverage Shopify know how crucial it is to have good online visibility to attract customers and generate sales. At Escalade SEO, we support these businesses in the development of their Shopify site by offering tailor-made SEO optimization services. Our expertise in Shopify SEO, Shopify digital marketing and Shopify development allows our clients to maximize their online presence and improve their performance. Discover how our developers and SEO specialists can help you achieve your goals.
Why is SEO crucial for Shopify?
Shopify SEO is essential to make your online store visible on search engines like Google. Unlike other platforms, Shopify offers basic SEO tools, but in-depth optimization by experts like those at Escalade SEO can make a huge difference. Our goal is to improve your ranking in search results while attracting qualified visitors to your site. The more visible you are, the more likely you are to generate sales.
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90%
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70%
clicks
are made on the 3rd positions
40%
clicks are made on the 1st position
Why is SEO so important?
How Escalade SEO optimizes your Shopify SEO?
Technical analysis of the Shopify site
The first step in our Shopify SEO approach is to perform a technical audit of your site. Our developers identify the blocking points that could harm your natural referencing, such as long loading times, errors in HTML tags, or broken links. We then propose solutions to optimize each technical aspect of your Shopify site.
Optimizing tags and metadata
Proper optimization of HTML tags, titles, descriptions, and metadata is crucial to appear in search results. Our SEO specialists make sure that all your Shopify pages are properly tagged with relevant keywords like SEO Shopify or Shopify organic referencing.
Semantic Lever
Semantic aspects also play a key role: the quality and richness of the content, the architecture of your site, the structuring of the text, as well as a relevant use of keywords.
Technical Lever
Google evaluates several technical aspects of your site, such as loading speed, duplicate page handling, 404 error correction, and mobile compatibility.
Reputational Leverage
Semantic aspects also play a key role: the quality and richness of the content, the architecture of your site, the structuring of the text, as well as a relevant use of keywords.
Why use Escalade SEO for your Shopify site?
We provide you with detailed reports and regular analyses to measure the impact of our actions on Shopify SEO and Shopify digital marketing. Our approach is transparent and results-oriented.
A team specialized in Shopify
Using Escalade SEO for your Shopify SEO ensures that you benefit from in-depth expertise in optimizing your online store. Our Shopify developers and Shopify SEO experts work hand in hand to create an effective and sustainable strategy that will allow you to achieve your goals.
A team specialized in Shopify
Our Shopify developers are trained to take full advantage of the platform's features. They ensure that your site is fast, secure, and perfectly optimized for SEO.
Measurable results
We provide you with detailed reports and regular analyses to measure the impact of our actions on Shopify SEO and Shopify digital marketing. Our approach is transparent and results-oriented.
Artificial intelligence to optimize SEO
We have integrated AI tools that help us position our clients at the top of search results.
By automating analysis processes, AI enables better understanding and exploitation of search data, thus facilitating the development of more efficient and effective SEO strategies.
Artificial Intelligence (AI) is changing the world of SEO. It offers more accurate and efficient solutions. This helps to improve online visibility quickly. By integrating AI-powered tools, we help our clients maximize their potential by leveraging data strategically.
Our concrete applications of AI for SEO include:
1. Predictive Keyword Analysis : With AI, we find new keywords and search trends. This helps you understand what your audience is waiting for.
2. Automated Content Optimization : Using AI-powered writing tools like ChatGPT or Jasper helps create content that is optimized for search engines and remains interesting for your users.
3. Advanced Technical SEO Audit : AI algorithms find technical issues. This includes indexing errors and broken links. They also offer solutions to improve your site’s performance.
4. Real-time monitoring and adjustments : AI tools constantly analyze SEO performance. They adjust recommendations to improve your results.
By putting AI at the heart of your SEO strategy , we guarantee you a competitive advantage by combining innovation and human expertise. This modern approach allows you to optimize every aspect of your natural referencing, from audit to execution.
Frequently asked questions about Prestashop SEO
The basics of good PrestaShop SEO
To optimize the SEO of your PrestaShop site , start by working on the meta title and description tags, which are essential for each page. Use relevant keywords related to your business and sector. Image optimization is also crucial: compress them and fill in the alt tags. Finally, improve the technical performance of your site, such as loading speed, which is a criterion taken into account by Google for page ranking.
To go further, consider carrying out an in-depth SEO audit . This will allow you to identify technical obstacles to SEO and areas for improvement. If you need professional support, an SEO agency like Escalade can help you increase the visibility of your PrestaShop store.
Importance of content and keywords
Content is at the heart of any effective SEO strategy. Identify the keywords most searched for by your audience and write detailed, unique and optimized product sheets. Vary the content formats: blog articles, buying guides and customer testimonials. This will allow you to broaden your semantic field and improve your ranking on Google.
To create a real content strategy, you can also draw inspiration from our website creation and content management services. Internal linking is also an important lever: link your pages together using links to other categories or products.
Identify the weaknesses of your Prestashop site
An SEO audit allows you to take a precise inventory of your PrestaShop site. It analyzes technical aspects, such as page errors, missing tags, and the quality of internal and external links. This helps to correct errors and implement corrective actions.
With the audit, you will know if your site complies with good SEO practices and you will be able to prioritize the improvements to be made. Escalade offers personalized audits for e-commerce sites, whether it is SEO Shopify , SEO WooCommerce or PrestaShop .
Performance, security and mobile compatibility
Technical performance plays a key role in the SEO of a PrestaShop site. Slow loading speed can lead to a drop in conversion rate and SEO ranking. Make sure your site is mobile-friendly, i.e. compatible with mobile devices.
Security is also an important criterion: use an SSL certificate and regularly check that your site is up to date. For personalized advice, you can call on a digital marketing agency specialized in PrestaShop.
Expertise, support and measurable results
Escalade is a Google Ads and SEO agency specializing in e-commerce sites, including PrestaShop. Our approach is based on a detailed analysis of your site, an adapted content strategy and regular monitoring of results. We support you at every stage, from creation to website redesign , including continuous optimization.
By choosing Escalade, you benefit from a tailor-made service and expert advice to boost the visibility of your online store and increase your sales. Trust us to achieve your SEO goals .
Our SEO results
Matthew Cookson
+800% Google Search Impressions
At the beginning of the mission, the brand accounted for +95% of the traffic. Today, the brand only represents 26% of the traffic. Strategic keywords drive 74% of the traffic.
Cenomy
+800% Google Search Impressions
Start of the mission: +92% of traffic based on the brand
Today, the brand only represents 12% of the traffic
Strategic keywords drive 88% of the traffic
Our SEO expertise
EscaladE SEO experts work with the most widely used technologies such as Shopify, Wordpress, Drupal, Magento, Prestashop, Symfony, Laravel...
